We have learned that different types of letters are used to do marketing. In this way, through these photos we can appreciate the importance of different letters to sell products:
PAC-MAN
This lettering use the symbol of the game like a letter, and that's why it makes us want to play.
VANILLE BOURBON
It's a very elegant and simple type of letter, and tt suggests the freshness or intensity of its smell.
ANELLO
It's a very simple letter, even without capital letter at the beggining, so it conveys me simplicity.